ROI Test

Validate whether your advertising
is profitable

We analyze your advertising strategy based on your real margin.

We audit, correct, and execute over 90 days to consolidate only campaigns that reach the defined target ROI.

ROI Test to validate advertising profitability

You do not know if the problem is the strategy… or the market

When campaigns do not perform as expected, hard questions appear:

  • Is it a structure or targeting issue?
  • Are creatives failing to connect?
  • Is measurement distorting the data?
  • Does the product lack enough margin?
  • Or do you simply need a different technical approach?

You may be optimizing something that was never profitable… or discarding something that could have worked.

A technical second opinion grounded in your real ROI

ROI Test analyzes and validates your previous advertising campaigns (internal or from other providers) without dismissing prior work. We identify wins, opportunities, and critical points.

We define a target ROI according to your margin and run a 90-day comparison plan. We only consolidate in production the campaigns that prove real profitability. No lock-in. No long-term commitment.

What will you get?

Real strategic clarity

You will know if your ecommerce can scale profitably.

Defined target ROI

Goals aligned with your margin, without assumptions.

Full technical audit

Deep review of structure, data, and creatives.

Validated new hypotheses

Structured testing to detect real opportunities.

Optimized campaigns in production

Only campaigns that hit the target ROI stay active.

Data-based decision making

Objective confirmation to scale… or rethink.

Who is this service for?

For teams and brands that:

  • Have invested in advertising without the expected return
  • Doubt whether the issue is technical or structural
  • Want to validate whether their ecommerce can scale
  • Need a second opinion with no lock-in

Especially designed for ecommerce and digital brands that need to confirm with data whether their advertising model can reach a sustainable ROI before scaling investment.

How does it work?

  • We define the target ROI

    We analyze your real margin and set the minimum viable return each campaign must reach to be considered profitable.

  • Audit and comparison plan

    We review previous campaigns, identify learnings, and design new strategic hypotheses to validate in a real environment.

  • Setup and campaign build

    We review or configure measurement, pixels, and events, and build structured campaigns to test hypotheses with reliable data.

  • Execution and optimization for 90 days

    We launch, manage, and optimize campaigns. At the end, only the ones that reach the defined ROI remain active.

FAQs – Frequently asked questions

What happens if the target ROI is not reached?
That is precisely the value of ROI Test. If after 90 days the defined return is not reached, you get objective confirmation to rethink your investment or strategy.
Does it discredit previous work?
No. We start from respect for prior work. We analyze what was executed to identify wins and areas for improvement. Many times the problem is not lack of skill, but context, structure, or strategic approach.
Is there a mandatory commitment period?
No. The service is designed as a closed 90-day process. Once that period ends, you decide whether to continue.
Is it only for ecommerce?
It is especially focused on ecommerce, but it can also apply to digital businesses with clear margins and active acquisition campaigns.
Do I need a minimum investment volume?
It is recommended to have enough budget to test hypotheses with meaningful data during the 90 days. Talk to a specialist to assess an appropriate initial investment range according to your margin and goals.

Confirm with data whether your ecommerce can reach the ROI you want

Talk to a specialist